Friday, 6 November 2015

Font Mood Board and Analysis

After gathering the results from my questionnaire I posted on survey monkey, I found out that my target audience found large and bold fonts the most attractive. After finding this out, my mood board has a consistence theme of mostly large and bold fonts.
I used fonts from two different platforms. The first rows of fonts on the mood board are those that you can access through text on Photoshop. However, the more interesting fonts located on the second and third row of the mood board I created were found on a website called ‘Da font’. I downloaded these additional fonts to use in Photoshop.
The font downloaded from 'Da Font' named 'Olivier' is a likely font i will use. This is because it's a large and bold font, this is good because when doing the questionnaire i found out that the target audience wanted this type of font. Often large and bold fonts can be boring. However, because this one is hand written it looks slightly quirky and stands out from other fonts.

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